In one of the most punishing races on the off-road calendar, CR Racing proved their mettle at the legendary Mint 400, clinching a podium finish in the blistering Nevada desert. It wasn’t just guts and grit that carried them through the silt and heat. It was also gear—specifically, the rugged, high-performance parts supplied by Rugged USA Imports, whose product lines are fast becoming synonymous with off-road excellence.

Known across Australia and beyond for their commitment to endurance-grade engineering, CR Racing have long been innovators in the off-road racing scene. Their latest fleet ran a comprehensive setup curated from Rugged USA’s elite catalogue: from Fox BDS suspension systems that ate up the terrain like it was tarmac, to GEN-Y hitches and KC HiLiTES auxiliary lighting that kept the team operating at peak capability across every hour of the course.

“The Mint 400 isn’t just a race—it’s survival of the smartest,” said Chris Rowe, founder of CR Racing. “We’ve learned that the difference between finishing and failing often comes down to the gear. Rugged USA Imports has become a core part of our competitive strategy—not just for their kit, but for the trust that comes with every product they represent.”

The partnership between CR Racing and Rugged USA is more than transactional. It reflects a shared ethos: durability over decoration, function over hype, and performance proven not in labs, but in the unforgiving wild.

Rugged USA Imports acts as the Australian distributor for a range of elite American off-road brands. From trail-ready torsion hitches to spare-tyre mounted water tanks from Trail’d, their lineup supports everything from weekend overlanding to competitive motorsport. Their growing dealer network, backed by a new website experience and brand identity, signals a bold new chapter in Australia’s off-road culture.

For CR Racing, this latest result isn’t just another trophy—it’s proof of concept. Proof that with the right machinery, the harshest tracks become manageable. The impossible becomes inevitable.

Whether you’re a racer, an adventurer, or just someone who refuses to be ordinary—Rugged USA Imports has the tools to get you there.