[{"id":423783301341,"handle":"all","title":"All","updated_at":"2025-10-09T21:19:20+10:00","body_html":"\u003cp\u003eExplore the full Rugged USA Imports collection off-road gear, automotive parts and adventure accessories built for durability and performance. Shop all products trusted by off-roaders and racers, and outdoor enthusiasts nationwide.\u003c\/p\u003e","published_at":"2024-02-28T09:39:18+10:00","sort_order":"price-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"type","relation":"not_contains","condition":"mws_fee_generated"}],"published_scope":"global","image":{"created_at":"2025-09-04T10:57:35+10:00","alt":null,"width":1920,"height":516,"src":"\/\/ruggedusaimports.com.au\/cdn\/shop\/collections\/Untitled_design_31_4be6240b-a608-45e2-9e49-a24a8b9304ab.png?v=1756947455"}},{"id":429100695773,"handle":"fees-products","title":"Fees products","updated_at":"2025-10-09T21:19:20+10:00","body_html":null,"published_at":"2024-07-15T16:35:31+10:00","sort_order":"alpha-asc","template_suffix":null,"disjunctive":false,"rules":[{"column":"type","relation":"not_contains","condition":"mws_fee_generated"}],"published_scope":"web"},{"id":427639668957,"handle":"kc-hilites","title":"KC HiLiTES","updated_at":"2025-10-02T14:05:51+10:00","body_html":"\u003cp data-start=\"265\" data-end=\"321\"\u003eThe premium off-road lighting since 1970, KC HiLiTES is a legendary name in the world of off-road lights and LED lighting systems. Built for durability, performance, and iconic style, KC lights are trusted by overlanders, racers, and outdoor adventurers worldwide. From powerful\u003cstrong\u003e \u003c\/strong\u003eLED light bars\u003cstrong\u003e \u003c\/strong\u003eto classic Daylighter spotlights, KC offers lighting solutions for every vehicle and trail condition.\u003c\/p\u003e","published_at":"2024-06-05T10:34:13+10:00","sort_order":"manual","template_suffix":"kc-hilites","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"KC HiLites"},{"column":"type","relation":"not_contains","condition":"mws_fee_generated"}],"published_scope":"global","image":{"created_at":"2025-06-29T12:36:20+10:00","alt":null,"width":1920,"height":516,"src":"\/\/ruggedusaimports.com.au\/cdn\/shop\/collections\/Untitled_design_13.png?v=1753841671"}},{"id":427639767261,"handle":"kc-hilites-accessories","title":"KC HiLiTES Accessories","updated_at":"2025-09-01T20:49:26+10:00","body_html":"","published_at":"2024-06-05T10:35:36+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"KC HiLites"},{"column":"tag","relation":"equals","condition":"KC accessories"},{"column":"type","relation":"not_contains","condition":"mws_fee_generated"}],"published_scope":"global"},{"id":430804009181,"handle":"newest","title":"Newest","updated_at":"2025-10-09T21:19:20+10:00","body_html":"\u003cp\u003eDiscover the newest arrivals at Rugged USA Imports featuring the latest off-road gear, automotive parts, and adventure-ready accessories. Designed for strength, performance, and durability, our new products help you tackle any terrain with confidence.\u003c\/p\u003e","published_at":"2024-08-28T12:30:15+10:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"merchant"},{"column":"type","relation":"not_contains","condition":"mws_fee_generated"}],"published_scope":"global","image":{"created_at":"2025-09-04T10:42:50+10:00","alt":null,"width":1920,"height":516,"src":"\/\/ruggedusaimports.com.au\/cdn\/shop\/collections\/Untitled_design_30_fdd37819-8684-455b-961e-cf29b9400b4d.png?v=1756946570"}},{"id":435003752669,"handle":"trade","title":"TRADE","updated_at":"2025-10-09T21:19:20+10:00","body_html":"","published_at":"2024-11-29T14:39:20+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"vendor","relation":"not_equals","condition":"Boundry"},{"column":"type","relation":"not_contains","condition":"mws_fee_generated"}],"published_scope":"global"}]
The KC Universal Wire Hider featuring 3M™ VHB™ double sided adhesive is as simple as it sounds. It is a ~3.3 ft strip of rubber extrusion that has an internal channel to help you hide your wires for a clean install of off-road lights and other accessories. This automotive wire management is perfect for those who are sick of having exposed wires running up their windshield, on their roof rack, along their frame or anywhere else on their vehicle.
FEATURES - Rubber extrusion to hide your wires. - Maintains an OEM look for a clean and professional install. - Includes 3M™ VHB™ tape to securely route wiring. - Conceals wires up to 8mm in diameter.
